KNIT PICKS INTRODUCES AN AFFORDABLE NEW ORGANIC OPTION, SIMPLY COTTON.

For Immediate Release:

January 14, 2009

Contact:

Angela Modzelewski

360-260-8900, ext 145, press@KnitPicks.com

Vancouver, Washington - Now knitters on any budget can enjoy the peace of mind that comes from knitting with pure, 100% organic cotton. Completely free of herbicides, pesticides, dyes, and bleach, Knit Picks’ new Simply Cotton is soft and luxurious- perfect for baby caps and blankets, wash cloths, or any garments worn against sensitive skin. “Now buying organic is a luxury anyone can afford,” says Tina Birch, Knit Picks’ Vice President.

Simply Cotton comes in four luscious, naturally occurring shades- Marshmallow, Malted Milk, Ginger, and Toffee in worsted and sport weights. The sport weight comes in 50 gram balls for only $2.49, and the worsted weight comes in heftier 100 gram balls for only $4.99.

Simply Cotton will only be available at www.KnitPicks.com, starting March 2nd, 2009.

To schedule an interview with Tina Birch, or to request hi-resolution photos or additional yarn samples, please contact Angela Modzelewski at

press@KnitPicks.com.